Mashable: Latest 8 News Updates - including “Mashable Weekend Recap: 16 Stories You May Have Missed” |
- Mashable Weekend Recap: 16 Stories You May Have Missed
- Playable Angry Birds Cake is Deliciously Amazing [VIDEO]
- Motorola Xoom Available for Pre-Order at Best Buy for $800
- The Apple Canvas: 10 Outstanding Works of iOS Art [PICS]
- Review: Shape-Shifting Travel Bag Divides Into 3 Pieces [VIDEO & PICS]
- 21 Free iPhone Apps for Staying Financially Fit in 2011
- Power to the People: 3 Tasty Crowdsourcing Case Studies
- Mobile World Congress: Most Buzzed-About Phones, Tablets & Brands [INFOGRAPHIC]
- 10 Essential Online Resources for Preparing Your Small Business Taxes
| Mashable Weekend Recap: 16 Stories You May Have Missed Posted: 21 Feb 2011 05:15 AM PST      This weekend was on the tail end of a full moon, so maybe that explains its unusual nature. Missed it? Hey, we’ll catch you up right here. A “hacktivist” group called “Anonymous” seemed to have threatened a fringe hate group calling itself a church, and then denied it. Libya shut down its Internet and then restored it. We found a PC that’s great for what it doesn’t do (make noise), and reviewed a shape-shifting carry-on bag that might not fit every airline’s regulations. And that wasn’t even the half of it! And you know what? It was all fascinating. Start your Monday off right, and see for yourself: News and Opinion Essentials
Helpful Resources
Weekend Leisure
More About: Balanzza Truco, iphone apps, Mobile World Congress, Puget, twitter trends, Weekend recap For more Social Media coverage:
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| Playable Angry Birds Cake is Deliciously Amazing [VIDEO] Posted: 21 Feb 2011 03:35 AM PST   The megapopular multi-platform game Angry Birds has inspired all sorts of weird and amazing creations, but the playable Angry Birds cake, courtesy of the folks from Electricpig, is definitely the most creative one we’ve seen so far. The attention to detail is absolutely stunning: the cake has a working catapult and uses several flavors of iced birds as ammunition. “It took 10 hours to make and 2 minutes to destroy,” writes Mike Cooper who had created the cake for his son’s sixth birthday. Having never assembled a cake of any kind, let alone of this magnitude, I can only stand in awe at the amount of effort and skill it took to create this beautiful specimen. You can see the creation process and the eventual demise of the greedy pigs on the cake in the video below. [via Electricpig] More About: angry birds, cake, game, video For more Video coverage:
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| Motorola Xoom Available for Pre-Order at Best Buy for $800 Posted: 21 Feb 2011 02:04 AM PST   We knew the price for Motorola’s upcoming Android tablet, the Xoom, would be $800, but seeing the price on a live Best Buy pre-order page turns this haunting mental image into harsh reality. You can pre-order the Xoom, which currently comes in only one flavor, now and pick it up Thursday, February 24, in Best Buy stores. The Xoom is one of the first tablets on the market to run Android 3.0 or Honeycomb, the first version of Android designed specifically for tablets. It sports impressive features: a 10.1” widescreen HD display, a 1 GHz dual-core CPU, as well as Wi-Fi and 3G support. Add to that the 5-megapixel camera on the rear and a 2-megapixel one on the front, as well as the accelerometer and HDMI output, and you might even be able to justify the price tag. Besides the Xoom itself, Best Buy also offers several accessories, including a $70 Bluetooth wireless keyboard, a $130 speaker dock, and a $40 portfolio-style case. More About: android, honeycomb, motorola xoom, Tablet For more Tech & Gadgets coverage:
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| The Apple Canvas: 10 Outstanding Works of iOS Art [PICS] Posted: 20 Feb 2011 03:46 PM PST   The creative uses of the iPhone and iPad are getting more and more exciting. While we’ve brought you various iPhotography galleries in the past, this time around we’ve taken a look at a different kind of art — paintings. Thanks to apps like ArtRage, Brushes and SketchBook that turn iOS devices into digital canvasses, iPhone, iPod touch and iPad owners can create works of art on their touchscreen gadgets. Take a look through our gallery below for 10 fabulous landscape paintings from iArtists all around the world. Let us know in the comments which ones you’d consider hanging on your wall. 1. Ocean Waves by Jim Blodget Created with ArtRage, some finger painting and a homemade stylus, Jim Blodget has managed to capture choppy waves with just the right amount of texture. 2. Tree, Near Home by Patricio Villarroel An intriguing sky and a statuesque tree are the subjects for Paris-based Patricio Villarroel's painting. 3. Arco by Fernando Lopez del Hierro Painted with the Brushes app on the iPhone, Spanish artist Fernando Lopez del Hierro's painting features a clever use of daylight coming through an arch. 4. Old Forest by Susan Murtaugh Dappled sunlight and lush greens make up Susan's Murtaugh's lovely Old Forest. 5. Mirasol I by Xoan Baltar Here, Xoan Baltar evokes a contemporary sunrise with an urban take on the landscape painting. 6. Down the Road Waiting For the Ferry by SallyAnn La Main Soft and muted, SallyAnn La Main's rippled expanse of water with a waiting boat offers viewers a moment of serenity. 7. Lyon 2 by Helene Goldberg (aka hgberk) The subject of this painting is Lyon at night. It makes the most of chiaroscuro, resulting in an evocative cityscape reflected in the water. 8. Viscous Shade by Mike Ryon Produced with the ArtStudio app for the iPhone, Mike Ryon has captured a moment of idyllic stillness with this richly toned work of art. 9. Rue des Rosiers a Paris by Jean Marc Hincky Jean Marc Hincky says "Rue des Rosiers," a little street in the Jewish quarter of Paris, is quiet in the early morning hours. Hincky has painted the street as the sun rises, offering a slightly misty vista before the bustle of the day begins. 10. Do You Like to Drive? by Joseandres Guijarro Spanish artist Joseandres Guijarro used the Brushes app to create a breathtaking sky and a road that could lead to anywhere. More iPhone Photography Resources from Mashable:
Image courtesy of Flickr, Susan Murtaugh More About: art, gallery, ipad, ipad art, iphone, iphone art, List, Lists, Mobile 2.0, paintings, trending For more Mobile coverage:
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| Review: Shape-Shifting Travel Bag Divides Into 3 Pieces [VIDEO & PICS] Posted: 20 Feb 2011 02:27 PM PST Today’s travelers need maximum flexibility, and that’s the promise of the Balanzza Truco, a 3-piece modular carry-on bag that stacks together into a size that’s made to fit into most overhead bins. This is one solidly-built set of luggage, with quality hardware and ballistic nylon that feels like it’s built for the wear and tear of an extreme road warrior. It’s a unique idea, and Balanzza has even created an acronym for it: TRUCO, or TRavel Utility Carry On. It looks rather large for a carry-on, and its 20″ x 13.5″ x 10″ dimensions are within the limits of some air carriers such as American Airlines, AirTran and Southwest, all of which allow 10 inches of depth (22″ x 14″ x 10″). But here’s the bad news: You could get into trouble with airlines such as US Airways, United, Delta and Virgin Atlantic, which only allow a 9-inch depth for carry-ons (22″ x 14″ x 9″). Take a look at the baggage dimension details here — maybe this bag will fit on all the airlines you normally fly. That oversized depth is disappointing, because you’d like to have the ability to take it onto any airline. Sure, you might not get many quibbles from most airline employees at the gate, but that small size transgression might weigh heavily when you’re in a hurry and you run into a harried employee whose sticking to the letter of the law. Despite being too thick, the bag itself is remarkable. As you can see in the video, it’s easy to detach each of the pieces, and if there’s not enough room in the overhead bin for the entire bag, you can take parts off and put one or both under your seat. The top section amounts to a hardshell case, where you can place delicate items that might not withstand an accidental kicking as they ride under that seat in front of you. The zippers are of the highest quality, too, as are the carrying handles and rollerskate wheels. My only quibble is the handle on the top of the assembled bags is a bit too tight, not allowing enough room for a hand to get a good hold of it. Perhaps a bit of breaking in would solve that problem. Most importantly, I like this idea of smaller versions of my stuff. If you recall George Carlin’s comedy routine about “your stuff” (see it in the video I embedded below, NSFW language), it holds true: You go on a trip, and you take all your stuff. Then you need to go to a meeting with your laptop bag, a smaller version of your stuff. On the way, you’d like to have an even smaller version of your stuff within arm’s reach when you’re flying. The Balanzza Truco accommodates all these wishes with ease. For $200, this bag is cheaper than designer luggage, but not exactly value-priced. But I like its versatility and quality, and only wish it were one inch thinner so I wouldn’t have to worry about being rejected for trying to carry-on an oversized bag. Balanzza Truco, Fully Assembled   Balanzza Truco Back Balanzza Truco Take the top case off, and it's a hard shell bag that fits under the airplane seat in front of you. Balanzza Truco Without the top unit, it's a compact overnight bag with a piggybacked laptop case. Balanzza Truco Detaching the laptop case Balanzza Truco Attend a meeting with the laptop case while the clothes stay in the hotel room. Balanzza Truco The laptop case is generously padded. Balanzza Truco Here's the interior of the largest bag. More About: Airlines, Balanzza, Carryin, Laptop Bag, review, travel, trending, video For more Tech & Gadgets coverage:
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| 21 Free iPhone Apps for Staying Financially Fit in 2011 Posted: 20 Feb 2011 01:02 PM PST   This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. One of the keys to small business success is managing money. Whether it's cash flow, credit or expenses, having money when you need it keeps the business going. More importantly, it can enable owners to make the investments necessary to grow their businesses. With today's smartphone technology, it's easier than ever to keep track of financial indicators. Here are 21 iPhone apps — all free — to help you stay informed and monitor your finances. Let us know which you use in the comments below. Mobile Banking Name your bank, and they probably have an app. Most offer similar features, however a couple have some different options that, depending on your situation, could be valuable. Bank of America, Wells Fargo Mobile and PNC Mobile Banking have mobile banking apps that allow you to check your account balance, pay bills, transfer funds and find banking locations. Citibank also has a mobile banking app called Citi Mobile. Citi’s app also enables users to check account balances, pay bills and transfer funds. In addition, credit card customers can pay their credit card bill, check balances, view recent transactions and track their rewards. Both TD Bank and BB&T offer similar banking services as well as promote the ability to contact their customer service departments directly via the app. SunTrust Mobile Banking gives users access to up-to-date account balances for their checking, savings and money market accounts. I couldn't determine if they had a list of banking locations within the app. ING Direct's mobile app has the unique feature of person-to-person payments. Chase Mobile also provides the person-to-person QuickPay option. And, the app allows iPhone users to make a deposit via cellphone. Credit Cards If you make a lot of purchases with a credit card, a couple of credit card companies have apps to help manage your account. American Express provides card members the ability to pay their bill, check balances, view recent transactions, manage multiple cards and check reward points. Discover Mobile offers similar credit card services such as making payments, and viewing recent transactions and rewards activity. In addition, the app provides detailed account information including current balance, minimum payment due, credit available and Cashback Bonus balance. Investing If part of your financial planning includes investments, several firms offer apps to monitor your account. Fidelity Investments allows you to monitor your portfolio, make trades, research investments and follow market news. Charles Schwab & Co. offers the Schwab Mobile app with similar features: account monitoring, stock trading, real-time quotes and watch lists. E*Trade Mobile Pro provides its clients with the same functions they enjoy on their desktop, including real-time quotes, breaking market news, trading options and cash transfers. General Financial Information If you are just looking to watch the market without doing online transactions, there are several apps that provide financial news. The Yahoo Finance app claims it offers something for everyone. The app features customized news and analysis for the companies you want to track. It also compares currencies and provides after-hours tracking. Bloomberg offers stock quotes, company descriptions and market trend analysis. You can also create a customized list of stocks that you want to follow. CNBC Real-Time claims to be the only free app delivering real-time quotes before, during and after market hours directly from the NYSE and NASDAQ. The app also includes CNBC's breaking business news. CNN Money delivers breaking business news, financial data analysis and video coverage. The app has the ability to customize the content that's relevant to you. Budgeting and Expenses Sometimes the most difficult part of managing finances is creating and sticking to a budget. Here are a few apps that can assist with the task of expense analysis and budget tracking. Pageonce allows you to track your money and bills in one place. The app will give you bill due date reminders; track frequent flyer miles and rewards programs; and monitor mobile minutes, text and data usage. A pro version with added features is available, as well ($12.99). CashTrails Expense Tracker offers you the ability to track both expenses and income, create instant reports and export your analysis into a spreadsheet. A premium version is also available ($4.99). Mint.com Personal Finance brings the features from your Mint.com account (sign up is free) to your phone. One of the unique features of Mint.com is its ability to automatically sync with your online accounts to get balances and transactions. Your TakeThis is only a snapshot of the many free financial apps available. Finding the best one for your business will involve taking a realistic look at your financial situation and determining what features you need the most to receive the greatest benefit. What financial apps are you currently using? Let us know in the comments. More Business Resources from Mashable:
Image courtesy of Flickr, mag3737 More About: business, finance, iphone, iphone apps, Mobile 2.0, personal finance, small business, trending For more Business & Marketing coverage:
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| Power to the People: 3 Tasty Crowdsourcing Case Studies Posted: 20 Feb 2011 11:15 AM PST   For food and drink brands, crowdsourcing new products and flavors makes perfect sense. Not only does it increase engagement, it gives the people that consume the products a say in their development. That interaction makes them more likely to shell out cash when the item hits shop shelves. Thanks to social media, it’s become easier to to ask your customers to contribute to product development or collaborate on other creative endeavors. Not only is it doable, it’s been done, and with great success, by major brands. “This trend is a direct reflection of the new meritocracy caused by the rise of the social web. Now everyone had the same power to not only consume but also produce things,” said John Winsor, founder of Victors & Spoils, and the author of Baked In and other books about co-creation. “Brands can use the power of their digitally connected consumers to co-create new products or face the wrath of those same consumers as they go into competition with them.” We spoke to three major brands — Ben & Jerry’s, Coca Cola’s vitaminwater and Dunkin’ Donuts — to find out more about their recent crowdsourcing campaigns. If you are interested in the new people power that connected consumers wield, then read on for some delicious insight into how each campaign went down. 1. Ben & Jerry’s “Do the World a Flavor” Ben & Jerry’s is no stranger to fan feedback; some of its best-selling flavors were born from customer suggestions, but in 2010 it took the concept a step further with the “Do the World a Flavor” competition. Fans were able to invent their own variety of the popular ice cream via a fun online “Creation Station.” Finalists won a trip to the Dominican Republic to see a sustainable fair trade cocoa farm and the winning flavor was produced as an official Ben & Jerry’s product. The specific aim of the contest was to raise awareness for fair trade ingredients, and with around 10,000 new flavor suggestions from the U.S. alone, Ben & Jerry’s achieved that goal. We asked Sean Greenwood, “grand poobah” of public relations for Ben & Jerry’s about the “Do the World a Flavor” competition: Why did you opt for crowdsourcing for the campaign? It’s always a tremendous opportunity for us to tap into our fan’s passion, creativity and their own interpretation of “Peace, Love and Ice Cream.” Our incredible fans come up with some great flavors. Cherry Garcia, Chunky Monkey, Chubby Hubby? Ever hear of those? Yep, all from our fans. The crowdsourcing offers an opportunity for fans to participate and create some fun, and as Jerry says: “If it’s not fun, why do it?” How was the campaign a success for you? It was a tremendous global opportunity for us to talk about our belief in the fair trade model. Since then, we’ve been hard at work making our own flavors using still more fair trade goods and communicating Ben & Jerry’s commitment to transition to using all fair trade ingredients, globally, by 2013. Do you think crowdsourcing will be big in the future as a way for fast moving consumer goods brands to engage their audience? I think any chance that companies have to connect with their fans in a fun manner is golden. For us, in this program, crowdsourcing was the hot fudge, whipped cream and nuts on top of our sundae! 2. Dunkin’ Donuts’ “Keep It Coolatta 2: Flavor Boogaloo” Dunkin Donuts has run two very successful “Create Dunkin’s Next Donut” contests in the past, allowing fans to design their own perfect pastry product. Last summer they tried something a little different. To promote the “mixology” potential of its Coolatta drinks, Dunkin’ Donuts asked fans to collaborate on a playlist of summery songs that would go well with fan’s favorite Coolatta flavors. The campaign netted 300,000 new Facebook fans while over 40,000 Pandora users added “The ultimate Coolatta summer music mix!” to their list of stations and spent nearly 14,000 hours listening to the station. We quizzed Ben Smith, interactive marketing manager for Dunkin’ Donuts, about the “Flavor Boogaloo” project: Why did you opt for crowdsourcing for the campaign? Allowing our Facebook fans to help us create an upbeat custom Pandora channel dedicated to playing, “The ultimate Coolatta summer music mix!” was a great opportunity to connect with our fans in a meaningful way while highlighting Coolatta mixology. We leveraged Pandora as the home to the “The ultimate Coolatta summer music mix!” because of its reach and appeal. How was the campaign a success for you? The campaign was designed to raise awareness of Coolatta mixology and encourage Dunkin’ Donuts fans to try our Coolatta products throughout June and July, while also increasing engagement on the Dunkin' Donuts Facebook page. We found the greatest success engaging with fans through sparking fun discussions of the best songs of summer and Coolatta mixology on Facebook and Twitter. As a result, Dunkin’ Donuts was able to achieve and sustain a high level of engagement throughout the campaign. Year over year, Dunkin' Donuts has seen double-digit growth throughout its frozen and iced beverage category. Do you think crowdsourcing will be big in the future as a way for fast-moving consumer goods brands to engage their audiences? Before jumping into the conversation on our social media channels, we always listen to what our fans are saying. Social communities are interactive by nature and listening to what our fans want to hear is how we have been able to engage with them in a meaningful way. By listening and participating in an ongoing conversation with our fans and followers, we have developed programs and promotions that are fun and interesting, while also encouraging brand advocacy with our fans’ and followers’ network of friends. We will continue to provide our fans with a superior social media experience, and if we remain authentic and committed to listening to our followers and engage them as we have, I see our number of followers continuing to increase, especially as we continue our brand's growth and expansion throughout the country. 3. Vitaminwater’s “Flavor Creator” Coca-Cola-owned Glaceau brand vitaminwater gave its fans the vote with a “flavor creator lab” on its Facebook page. The goal was to come up with a brand new variety of drink. Fans could vote for their favorite flavor, play games and answer quizzes to help determine which “functional benefit” the beverage should offer and even have their say on the design of the label. The winning flavor — named “connect” — hit shop shelves in 2010, after 40,000 Facebook users had created unique label designs via the lab. Participants spent an average of approximately seven minutes engaging with the application. Matt Kahn, Senior Vice President of Marketing for vitaminwater, reveals the thinking behind their social strategy: Why did you opt for crowdsourcing for the campaign? Vitaminwater has always had a very loyal, interactive fan base and once the brand joined Facebook we heard more regularly from our consumers. At the time, the vitaminwater flavor creator program was a natural next step — it allowed for us to bring more exclusive content and real programming directly to our fans.” How was the campaign a success for you? The vitaminwater flavor creator was a three month, three step program that allowed us to have a two way conversation with our consumers. We gave our fans the tools to help develop something they were passionate about — in the end, we heard loud and clear what it was that they wanted when it came to vitaminwater. Do you think crowdsourcing will be big in the future as a way for fast moving consumer goods brands to engage their audience? Vitaminwater was among the first companies to use social networking to give fans such level of control over product innovation — a variety of vitaminwater was actually made by our fans, for our fans. Crowdsourcing was a great way for us to tap directly into our consumers — we were able to get them information faster and interact with them directly. ConclusionFor savvy brands, product development has moved from a sterile lab to the social web and become a fantastic marketing opportunity. If brands want to engage today’s connected consumer, they need to get social and start listening. “Today there is no choice. It’s either collaborate with your consumers using co-creative and crowdsourcing tools or perish,” Winsor said. “There will be collateral damage for those who don’t want to play.” Did you take part in any of the campaigns above? Do you see crowdsourcing playing a big part in the future of food and drink product development? Have your say in the comments below. More Crowdsourcing Resources from Mashable
Image courtesy of iStockphoto, Synergee More About: ben & jerrys, coca cola, crowdsourced, crowdsourcing, dunkin donuts, facebook marketing, MARKETING, trending, vitamin water For more Business & Marketing coverage:
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| Mobile World Congress: Most Buzzed-About Phones, Tablets & Brands [INFOGRAPHIC] Posted: 20 Feb 2011 09:30 AM PST   Mobile World Congress 2011 (MWC) wrapped up last week in Barcelona, and there were so many smartphone and tablet offerings at the show, you could get information overload just trying to make sense of it all. Here’s an infographic that won’t necessarily show you which products were the best, but will certainly let you know which ones had gadget aficionados the most intrigued. Webtrends sorted it out for us, measuring the buzz of the event by calculating mentions on Twitter, blogs and other social media between February 13 and February 17. Even though Samsung’s Galaxy Tab 10.1 was out-buzzed by the LG Optimus Pad, with the help of its second-generation Galaxy S II smartphone, Samsung was the top most-buzzed brand during MWC week, just like it was during CES 2011. Coming in second was Google (not surprising, due to all the talk about Android on smartphones and tablets), with HTC in third. Breaking it down into days, Samsung and HTC fought it out on Monday for the lead buzz spot, with Samsung victorious at 32%. Tuesday, HTC fought back with with its 7-inch 1.5GHz HTC Flyer tablet, winning the day with 30.8% of the buzz. Notice that while tablets grabbed 47.7% of the buzz, all those iPad competitors were still eclipsed by the 52.3% buzz for smartphones, which in the past have been the only buzzed-about device at MWC: Image courtesy Webtrends More About: barcelona, HTC Flyer, infographic, Mobile World Congress, MWC, Samsung Galaxy Tab, smartphones, tablets, trending For more Mobile coverage:
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| 10 Essential Online Resources for Preparing Your Small Business Taxes Posted: 20 Feb 2011 07:30 AM PST   This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. With record-keeping and quarterly payments, tax planning is a year-round event for the small business owner. Tax-related activities, though, inevitably take on a new sense of urgency as April 15 looms near. While tax time can seem overwhelming for the time-pressed small business owner, there are many online tools and forums available to make the process a little easier and stress-free. Here are ten of our favorites. Preparing and Filing Your Taxes OnlineSitting down with a professional who specializes in small business is always a smart idea, particularly during the first year or two of operations. However, not every business owner wants to shoulder the costs of hiring an expert to help fill out relatively routine fields on their Schedule C. If you opt to use an online or software-based tax preparation tool, be aware that not all solutions (particularly the free tools) accommodate business tax filers. Before you sign up for any service, download software or invest time filling out your information, make sure that the service supports the common business forms. The following is a selection of tools available for small businesses:
Managing Your Paper Receipts Whether you’re a road warrior or work strictly from the home office, you’ll probably find yourself overwhelmed with the amount of receipts accumulated throughout the year. All too often, receipts are stuffed into pockets, end up on the car floor, are run through the washing machine — every lost or illegible receipt represents a missed opportunity to deduct a well-deserved expense for your business. If manually managing paper receipts in a file system and spreadsheet isn’t working out for you, here are two alternative ideas:
Getting Help Online Whether it’s your first or fifteenth year as a business owner, you’re bound to run into tax-related questions from time to time. Does deducting my home office really increase my chance of an audit? How can I deduct my health insurance? When traveling for business, are there limits on the amount I can deduct for my meals? Can I deduct the parking ticket I got while visiting a client? If you haven’t hired a CPA or tax preparer, don’t despair — you can still find answers to your specific questions online. Browse through community forums and post your own questions online. You’ll get answers from business owners just like you. Of course, as with any online community, the quality and accuracy of answers may vary. But hopefully, the “wisdom of the crowd” will filter out the incorrect or less than helpful information. Here’s a short list of various online forums catering to the small business owner and self-employed individual.
Of course, trying to get your head around all the deductions and forms is not easy, particularly when you’re just starting out. The IRS estimates that filing your own business taxes will take approximately 52 hours. Keeping your finances in order throughout the whole year can help immensely come tax time. If this is your first year filing business taxes, be sure to learn from the experience. For example, if gathering the details and documentation for a section (like your mileage deductions) is particularly time-consuming, take some time to think about what you could do throughout the year to improve the situation when it’s tax time next year. And then, of course, you can turn to the web for guidance when the time has come. Image courtesy of Flickr, Pgiam More About: business, small business, taxes, trending For more Business & Marketing coverage:
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